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The Importance of World Language Series: Creating Global Citizens Through Language Learning

World Language Path to Success Series – Part 4 This post is the fourth of four in a series that seeks to advance the conversation of the importance of world language learning in the nation’s schools and how the Rosetta Stone® Language Learning Suite can help. Isolationism didn’t work for America’s foreign policy in the 20th century and it’s becoming apparent that isolationism won’t work for the nation’s students in the 21st. The nation’s economy is increasingly international in nature. Domestic employees might have team members all over the globe. And, perhaps, rather than those employees having to speak English,…

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The Fluency Myth: Why Speaking Some Might Be Better Than Speaking Fluently

This is the seventh post in a series centered around crafting an effective language strategy for your business, featuring the work of Harvard Business School professor and former vice chairman of Goldman Sachs, Robert Steven Kaplan. Let’s conduct a small informal poll. An American head of a multinational corporation’s Tokyo office is fluent in Japanese, having spent most of his childhood there while following his father’s military career. Another American, also the head of another company’s Tokyo office, speaks what can only be described as broken Japanese. It requires a lot of hand signals and pointing to get his point…

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Underdog: Being the Non-Native Speaker on the Call

This is the sixth post in a series centered around crafting an effective language strategy for your business, featuring the work of Harvard Business School professor and former vice chairman of Goldman Sachs, Robert Steven Kaplan. One of the places in which a deficiency in language skills is most apparent is in telephone communications. Non-verbal cues aren’t present (unless you’re videoconferencing) and if your language is in the minority on the call, you have the inherent fear of being out of the loop at a meeting that you are actually attending. If a multinational company has adopted a lingua franca,…

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Adult Language Learning Is the Focus at COABE 2015

Rosetta Stone will be presenting the latest digital learning solutions at the 2015 edition of the Commission on Adult Basic Education’s annual conference. The convention runs from April 21st to the 24th in Denver, Colorado. You can find us in booth #100 in the Exhibit Hall. With over 1,500 adult educators in attendance, COABE is one of the largest gatherings in the field. Reflecting that size, there will be 24 preconference and more than 300 concurrent sessions from which to choose. We’re excited to show attendees and guests how the Rosetta Stone® Language Learning Suite for Higher Education aligns with…

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Beware of the Blind Spot: HR’s View on Language Skills

This is the fifth post in a series centered around crafting an effective language strategy for your business, featuring the work of Harvard Business School professor and former vice chairman of Goldman Sachs, Robert Steven Kaplan. As the global economy becomes more multilingual and multicultural, language skills are becoming valued by HR departments around the world—for good reason. That being said, in their rush to find people skilled in a certain language, HR and hiring managers alike can overlook ways to acquire and train the most useful talent as well as be more efficient in their own processes. Missing the forest…

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Fitting Language Into Your Firm’s Value Proposition

This is the fourth post in a series centered around crafting an effective language strategy for your business, featuring the work of Harvard Business School professor and former vice chairman of Goldman Sachs, Robert Steven Kaplan. There is a famous quote attributed to former German chancellor Willy Brandt: “If I’m selling to you, I speak your language. If I’m buying, dann müssen Sie Deutsch sprechen.” Over the course of the “flattening” of the world’s economy, many firms have taken his advice to heart, thinking that they need to speak the language of every market in which they hope to enter.…

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Points to Remember When Lobbying for Language Learning Opportunities

World Language Path to Success Series – Part 3 This post is the third of four in a series that seeks to advance the conversation of the importance of world language learning in the nation’s schools and how the Rosetta Stone® Language Learning Suite can help. The implications of language learning for secondary students reach far beyond the ability to speak a new language. Unfortunately, world language programs were hit particularly hard by the recent economic downturn. It’s important to let stakeholders know of the implications of language learning that go beyond the language classroom. Let’s go into depth about the benefits…

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Presenting the Latest in Language Learning at AACC 2015

Rosetta Stone is proud to have a presence at the American Association of Community Colleges (AACC) 95th Annual Convention. The event runs from April 18th to the 21st in San Antonio, Texas. You can find us in booth #622 in the Exhibit Hall. With over 2,000 attendees, AACC is the largest gathering of community college presidents and senior administrators in the country. The keynote speakers of the conference include bestselling author and columnist Malcolm Gladwell and former Secretary of Labor Robert Reich. We’re excited to present the latest innovations in language learning, including the Rosetta Stone® Language Learning Suite for Higher…

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Misjudging Talent: Too Much Emphasis on Language Skills, or Not Enough?

This is the third post in a series centered around crafting an effective language strategy for your business, featuring the work of Harvard Business School professor Robert Steven Kaplan. In the previous post in the series, about adopting a lingua franca for your business, one of the points covered was that it puts an emphasis on language skills for your organization. This could be positive, putting everyone on the same page. It can also start making people in the organization overvalue language skills when evaluating talent. It’s not impossible to train people in a new language. In fact, it’s easier…

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Top 10 Ways to Integrate Effective Language Learning Technology in the World Language Classroom

World Language Path to Success Series – Part 2 This post is the second of four in a series that seeks to advance the conversation of the importance of world language learning in the nation’s schools and how the Rosetta Stone® Language Learning Suite can help. With a flexible solution like the Rosetta Stone Language Learning Suite, there are plenty of ways to enhance the world language classroom. Here are the ten best: Increased speaking practice – In the typical in-person classroom, only one student can speak with the teacher at a time. With the Language Learning Suite, students can practice…

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