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Becoming “Real”: Overcoming Cultural Illiteracy

In 2001, bilingual computer scientist Vladimir Veselov set out to create a computer program or “chatterbot” that would be able to communicate like a human. He called his program “Eugene Goostman.” Veselov’s ultimate goal was to convince a panel at The Royal Society— the most prestigious scientific institution in the United Kingdom—that his computer was a real boy. Eugene Goostman’s Backstory As Time.com tells us, Eugene Goostman is a “fake 13-year-old from Odessa, Ukraine, who doesn’t speak English all that well.” Time adds that he “…makes for a semi-convincing chatbot.” Eugene did make history as the first A.I. to pass…

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Top 15 French Travel Phrases

Leaving on a jet plane to a French-speaking land in the near future? A good first step to ensure that you’ll get the most out of your travels is to learn French with Rosetta Stone. Once you’re on the road, though, you may need a little help remembering essential French phrases and vocabulary that’ll help you get around and get what you need. Here are the top 15 travel phrases to get you on your way! Language Basics Est-ce que vous parlez anglais? (Do you speak English?) Pourriez-vous répéter, s’il vous plaît? (Can you repeat that, please?) Excusez-moi. Quelle heure est-il?…

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Job Growth In Clean Energy Is Essential At Home And Abroad

There are numerous reasons why economies around the world, particularly the U.S., are interested in investing more in renewable energy. Due to global climate change, storm systems have become more violent, ocean levels have risen, and the robustness of food crops has been threatened. One other important factor that is influencing the growth of renewable energy is the improvement in technology, which makes such ventures more scalable than ever before. Ultimately, these trends make green energy attractive both in the U.S. and abroad. What is the burden of climate change? Fossil fuels fulfill most of America’s energy needs, whether it…

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Inglés Día a Día: Mejorando Tu Pronunciación

Ya sabes que es indispensable conquistar el miedo y hablar inglés lo más que se pueda. Y aunque no debes angustiarte por tus errores, sí es importante estudiar la pronunciación y buscar maneras de mejorarla. Si no pronuncias bien, los que hablan inglés como lengua materna tendrán dificultad para entenderte, y eso puede afectar tu confianza y tu habilidad de formar amistades o conseguir trabajo. Los estudios han demostrado que los que tienen acentos muy marcados son vistos como menos competentes y hasta menos honestos. Desafortunadamente, la gente puede formar opiniones erróneas, no por lo que dices, sino por cómo…

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Kenya: An Emerging Business Powerhouse

Whenever businesses ponder branching out into international markets, they take several factors into consideration. These include the demand for their product or service in that market, the potential for growth, and the ease with which a workforce can be created. In Africa, untapped markets create many ripe opportunities for international businesses to expand, and Kenya may prove to be one of the most attractive options, according to a report published by the Society for Human Resource Management. Recent improvements are a draw Pat DeDonato, senior vice president of supply chain management at Cartus, a provider of global relocation solutions, wrote…

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Classroom vs. Immersion: Which Creates a Native-Like Brain?

There are two schools of thought when it comes to language learning. One is the traditional classroom approach, where students familiarize themselves with vocabulary and grammar in order to prepare themselves for speaking a target language. The other is the immersion method, which more closely resembles how a young child learns their first language. They are surrounded by native speakers and gradually absorb the language, with the native speakers rarely stopping to give the student any help or explanation. A researcher at Georgetown University Medical Center, Michael Ullman, used advanced techniques in brain study and set out to study which of the…

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How to Use Video in the Language Classroom

Along with being one of the fastest-growing forms of content on the Internet, it’s a natural fit for language professors. But how do teachers implement all the new video tools at their disposal? Turn Your Linguists into Film Makers Professor Binita Mehta, at Manhattanville College in Purchase, NY gave her French language students a fun assignment: to create a video, telling any story they wished, using French. Simple enough. The students drafted their scripts, reviewed them in groups, and took the process through two or three stages before they began shooting. A professor in a different department provided an overview…

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8 Q&A’s for the 8 Days of Hanukkah

Signs of holiday preparations are everywhere here in the United States these days. The lights are twinkling. Presents are being bought. Holiday displays are selling candles and gelt. Wait . . . what? Christmas isn’t the only holiday celebrated this time of year, and one of the more prominent holidays that come about is Hanukkah. So what’s with the candy coins and candlesticks? In honor of the eight days of Hanukkah, here’s a quick guide for gentiles to the top 8 (OK, 9) questions, and answers, about this ancient celebration.   Q: So is it Hanukkah or Chanukah? Or maybe Hanukah? A:…

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Rosetta Stone Hits the Track with USA Track & Field

We’re pleased to announce that Rosetta Stone is now the official language-learning solution for USA Track & Field (USATF), the national governing body for the sports of track and field, cross-country running, road running, and race walking in the United States. With this multi-year contract, all USATF member and Team USA athletes will have the opportunity to broaden their horizons by learning one of 24 languages in the Rosetta Stone suite of language-learning products. Additionally, GlobeSmart® online cultural training will be made available to USATF elite athletes and staff through Rosetta Stone’s partnership with Aperian Global, Inc. “We are very…

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Why Meetings Are So Painful, and How You Can Turn Them Around

Meetings are a common fixture of the corporate world. Businesses thrive on communication, and meetings are the best way to disseminate information to a large group of employees. With businesses stretching across more of the globe than ever, the importance of conducting meetings effectively has only grown. New technology has sprung up in recent years to make conducting business across international borders easier and more accessible, from conference calls to videoconferencing. However, technology is simply a tool, and while it can provide companies with more opportunities and methods to conduct international business, it falls to the individuals themselves to make…

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